Standard financial reports tend to follow the same template, which is a list of accounts and their totals for the month and year. This information is critical to financial advisors, but the standard report template doesn’t tell us what the values mean. One of the goals of any report is to highlight relevant information so a user can easily see if something’s wrong and take corrective action. Let’s examine two kinds of financial reports and you can decide for yourself which one would make an impact for more stakeholders at your organization.
This report (after the jump) shows a sample income statement for a fictional company. While it displays all of the necessary information, you’d have to read every line item in order to find out that the total income from this month is down 50% from the same time last year. It’s also difficult to differentiate the total from specific line items because the dollar amounts are the same font size and color. With the technology available to finance teams today, this type of boring, ineffective financial report should become a thing of the past.