In my last article, I wrote about why arcplan advocates Metro design for business intelligence apps. I discussed how Metro design is great for mobile BI, with speed, intuitive navigation, and motion built in. Today I’d like to address another reason why Metro (or Modern UI) design is ideal for BI apps, like dashboards, scorecards and mobile reports.
Information prioritization. It’s a concept important to every busy person. Wouldn’t it be nice if your phone or tablet would just tell you what’s important?! Now it can thanks to the Metro/Windows 8 concept of “live tiles.”
The fact is that all legacy BI today is infrastructure to manage our stuff. Organizations track thousands of KPIs – so many that we’re unable to keep track of the KPIs themselves. We’ve lost control of the “BI animal” to the point where it’s very common for designers to create new BI content like reports and dashboards, publish them, and forget what happened to them. Then the same reports get created again and again. In many cases, that new content may never be utilized because no one can find it. The result is that BI systems are simply organizing and managing “BI hoarding.”
Last year on this blog, our SVP of Global Marketing Tiemo Winterkamp said that 2012 would be the year that mobile design standards emerge. In the same article, he predicted that Microsoft would be back in a big way with a new design language called Metro that would make mobile apps friendlier than ever. He was right on both counts, except that now Metro is called “Windows 8 design” or “Modern UI Design,” rumored to be because of possible infringement on the name of a company called Metro AG. Either way, Windows 8 is influencing mobile interface design well beyond Microsoft products. In fact, it’s transforming the way we design mobile BI apps − for the better.
Why do mobile apps need special design rules? A parallel is how nearly every company has a mobile version of their website. It’s the same content but it adapts to the user’s device, incorporating larger buttons, bigger fonts, etc. This idea is known as Responsive Design (depending on the target device, a completely adapted layout will be launched). Mobile traffic is currently only 10% of all global web traffic, yet we’ve created a set of design standards for experiencing websites on mobile devices. In the same way, mobile BI use is a small percentage of overall business intelligence usage, but it’s growing and it demands to be accommodated.
So why does arcplan advocate the Windows 8 design style for mobile apps?