I just returned to Germany after spending last week in Las Vegas for the Collaborate 12 conference. arcplan had a booth at the show, billed as the “Technology & Applications Forum for the Oracle Community,” for the first time in 4 years. We’ve noticed trade shows having a bit of a renaissance and this one – with 6,000 attendees – was no exception. With our strong Oracle customer base and our billing as the most widely-used BI front-end to Oracle Essbase, we thought 2012 was the perfect time to return to Collaborate. And after our great experience at KScope 11, the Oracle Developer Tools User Group Conference last year in Long Beach, we want to participate in more conferences where the attendees are the users and creators of BI applications in their enterprises. Collaborate turned out to be a terrific (re)addition to our lineup.
The conference kicked off with a keynote from Oracle CIO & SVP Mark Sunday on “IT at Oracle: The Art of IT Transformation to Enable Business Growth.” His presentation stressed the importance of simplifying IT, which complements arcplan’s vision and our 2012 tagline: It simply works™. With our focus on reducing infrastructure and helping our customers leverage what they already have, this message really resonated with us.
The rest of the session topics reflected Collaborate’s heterogeneous nature as a melting pot of three different user groups (OAUG, IOUG and Quest)…
I returned from KScope, the Oracle Developer Tools User Group Conference, in Long Beach, CA late last week, along with my colleagues Dwight deVera & Pete Flagella. arcplan exhibited at the show – our first time there – and already can’t wait to do it again next year in San Antonio. We hoped to meet a number of Hyperion and Oracle Essbase users and found that at least 50% of the 1,000 attendees seemed to be up our alley. We had wonderful conversations with attendees who stopped by to see a brief demonstration of arcplan Enterprise and arcplan Mobile on top of Essbase and we exchanged thoughts on Smart Views. The attendees were a great group, along with the organizers who created a very well coordinated event with a positive and encouraging atmosphere. We overheard that this was the best attended KScope ever.
I personally attended a number of the educational sessions and found them to be extremely valuable. And as a vendor, it’s encouraging that the attendees don’t just think of the exhibit hall as a grab-and-go fest. Many people took time to converse with us and give us their feedback on our products, even testing out arcplan Mobile on an iPad before entering to win one for themselves.
I think everyone’s favorite thing about KScope this year was the Wednesday evening event on the Queen Mary. Food, open bar, dueling pianos, poker, and fireworks! How will they top it next year? I have no idea, but I’ll be there to find out.